# Nissan Cuts Fiscal 2027 Sales Outlook to 2.97 Million to 3 Million

By John Kim

Canonical URL: https://www.tokenpost.com/news/business/54800
Published: 2026-11-12T02:18:11.000Z
Updated: 2026-11-12T02:18:11.000Z
Section: Business

> The automaker plans to increase exports of China-developed models from two to five, targeting 12 regional market clusters in the near term.

Nissan Motor cut its global vehicle-sales outlook for the fiscal year ending March 2027 to 2.97 million to 3 million vehicles on Nov. 11, citing mounting pressure in China as the automaker adjusts its product and export plans.

The reduction is Nissan’s second sales-forecast cut since August. That month, the company lowered its projection from 3.3 million to 3.15 million vehicles; the latest range is below that estimate.

Nissan cited weaker demand, a faster-than-expected shift to new energy vehicles and intensifying competition in China. The company plans to develop vehicles for Chinese consumers using local technology, lower costs and faster development. It also plans to expand exports of China-developed vehicles from two models to five, targeting 12 regional market clusters in the near term.

CEO Ivan Espinosa said Nissan could compete with Chinese rivals by using similar strengths. “We can defend ourselves from these very aggressive players by using exactly the same elements that they have: speed, cost, and good technology,” he said.

Nissan kept its full-year operating profit and net cash guidance unchanged. For its second quarter, the automaker reported operating profit of 2.1 billion yen ($13 million), down 96%. It attributed the decline to the end of a prior-year benefit from lower U.S. emissions-related expenses. Quarterly net revenue rose 8.2% to 3.1 trillion yen.

Espinosa, who has led Nissan since April 2025, said the company had saved 365 billion yen about 18 months into its turnaround plan. The plan includes reducing Nissan’s global manufacturing footprint and cutting its workforce by 15%.


