Japanese hotel operator Metaplanet (TSE: 3350) announced plans to raise $21.25 million through a new bond issuance aimed at expanding its bitcoin (BTC) reserves. The Tokyo-based company disclosed on May 9 that the zero-interest bonds will be sold to EVO FUND, with a maturity date set for November 9. This marks Metaplanet’s third bond sale in just one week, following two earlier issuances of $25 million each.
The aggressive bitcoin accumulation strategy highlights Metaplanet’s growing commitment to digital assets as a treasury reserve. The company currently holds 5,555 BTC—valued at approximately $576 million—making it the 11th largest bitcoin holder among publicly traded companies globally. It also ranks as the largest corporate bitcoin holder outside of North America, positioning itself as a key institutional player in the crypto market.
Following the announcement, Metaplanet’s stock closed 2.75% higher at 524 yen ($3.61), outperforming Japan’s Nikkei 225 index, which rose by 1.56% on the same day. The market response reflects growing investor confidence in the company’s bitcoin-centric strategy amid increasing institutional interest in crypto assets.
By leveraging debt to acquire more BTC, Metaplanet continues to mirror a playbook popularized by U.S. firms like MicroStrategy. Its move signals the expanding global trend of corporate bitcoin adoption, particularly in regions beyond North America. As regulatory clarity improves and market conditions evolve, companies like Metaplanet are positioning themselves at the forefront of the digital asset revolution.
This bold expansion strategy could further influence other Asian firms to explore crypto as a long-term asset, adding momentum to bitcoin’s growing role in corporate finance.
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