Ford Sets $28,350 Starting MSRP for 2027 Fathom Electric Pickup

Ford plans to equip its 2027 Fathom electric pickup with an onboard inverter projected to deliver more than 10 kilowatts of AC power to homes, enabling home energy features without a separate wall-mounted inverter.

Ford announced Tuesday, Oct. 27, that the truck will have a starting manufacturer’s suggested retail price of $28,350. Preorders are expected to open in early 2027, with availability planned for that year.

The inverter will sit in the vehicle’s E-box, one of five main vehicle modules. It converts power from the truck’s battery into the alternating current used in homes. Homeowners will need Ford’s Home Power Station to use either of the truck’s home-power features.

Home Power Management is designed to charge the truck when electricity costs less and draw on its power when household electricity costs more. The feature requires an active Ford plan or trial. Home Backup Power is designed to supply electricity during an outage and also requires a Home Backup Power Panel.

Ford expects the Home Power Station to cost about 50% less than its first-generation bidirectional charger. The backup hardware is expected to cost at least 60% less than the automaker’s first-generation home backup equipment. Final equipment and installation prices have not been announced.

Ford’s position is that utility interconnection should be required when a vehicle operates in parallel with the grid, but not for charging or isolated backup power. The company formed a utility working group in July 2026 with American Electric Power, BC Hydro, Consumers Energy, Exelon and Pacific Gas and Electric Co.