British American Tobacco Posts £12.2 Billion in First-Half Revenue

British American Tobacco generated £12.235 billion in revenue in the six months ended June 30, 2026, as revenue from its New Categories business grew and smokeless products made up nearly one-fifth of group revenue.

New Categories revenue totaled £1.928 billion, an 18% increase at constant exchange rates. In the United States, revenue from the segment rose 58.1% on the same basis.

Smokeless products accounted for 19.8% of group revenue during the period. “New Category revenue growth has accelerated to 18.0%,” Chief Executive Tadeu Marroco said.