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Sally Beauty Plans 100 More Sally Ignited Stores in Fiscal 2027

The initiative had reached 80 U.S. stores by Sept. 30, 2026. The retailer also projects adjusted diluted EPS of $2.20 to $2.30 for fiscal 2027.

Neatly arranged beauty products line a bright, uncluttered retail aisle / TokenPost.ai
Neatly arranged beauty products line a bright, uncluttered retail aisle / TokenPost.ai

Sally Beauty Holdings, Inc. plans to add Sally Ignited to 100 more stores in fiscal 2027, after 80 U.S. stores had been refreshed or opened under the initiative by Sept. 30, 2026.

The fiscal 2027 forecast also calls for adjusted diluted earnings per share of $2.20 to $2.30, part of the retailer's previously outlined fiscal 2027 outlook.

Sally Beauty launched Sally Ignited in 2025 as part of a shift toward specialty retail. The initiative updates its store and online shopping experience, broadens the assortment and adds experiences designed around discovery and community.

John Kim

John Kim reports on the digital-asset business for TokenPost. Send corrections or tips to info@tokenpost.com.

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