Hatz AI Raises $24 Million to Expand Its AI Platform for MSPs

Hatz AI announced a $24 million Series A on Nov. 12 to expand an AI platform that helps managed service providers (MSPs) offer artificial intelligence services to small and medium-sized businesses under their own brands.

Nadia Partners led the round, with Vestigo Ventures and The Private Shares Fund participating. Josh Schertzer, a Nadia Partners partner, led the deal. Hatz AI did not disclose a valuation or other financing terms.

The platform gives MSPs tools to oversee AI use across customer accounts, set governance and spending controls, build workflows and direct requests to different AI models. Providers can package the service under their own brands, giving them a way to offer AI tools to smaller business customers through their existing services.

Hatz AI plans to use the money to develop its model-routing engine, benchmarks and internal software infrastructure. The company also plans to hire in forward-deployed engineering and AI research.

Its partner network includes thousands of MSPs across all 50 U.S. states and nine Canadian provinces. It says its active MSP partner count rose to three times its level a year earlier, while revenue grew at a faster pace. Hatz AI did not provide absolute revenue or active-partner totals.

Hatz AI also says it has issued more than 15,000 AI certifications to builders worldwide. CEO and co-founder Jimmy Hatzell said, “SMBs need help from people they trust.”