BNY Mellon Increases Strive Holdings, Adding Indirect Bitcoin Exposure

BNY Mellon increased its stake in Bitcoin treasury company Strive by Sept. 30, gaining indirect exposure to Bitcoin through the company's publicly traded shares rather than holding the asset directly.

Strive holds more than 43,000 BTC, placing it among the largest publicly traded corporate Bitcoin holders. The company has financed most of its purchases through equity offerings and perpetual preferred stock rather than conventional debt.

Strive was co-founded by Vivek Ramaswamy and is led by CEO Matt Cole. BNY Mellon oversees more than $45 trillion in assets under custody and about $2.1 trillion in assets under management.