Digital Asset CEO Urges Crypto Adoption Before 2028 U.S. Election

Digital Asset co-founder and CEO Yuval Rooz urged the crypto industry to expand institutional blockchain use before the 2028 U.S. election, arguing that broad adoption could make future policy reversals harder.

Speaking at Token2049 in Singapore, Rooz said the industry should use the current U.S. regulatory environment to accelerate blockchain adoption. He compared the opportunity with Uber and Airbnb, which he said became widely established before policymakers could effectively restrict them.

The comments followed the CLARITY Act’s failure to advance in a Senate procedural vote in September. The Securities and Exchange Commission and Commodity Futures Trading Commission have continued developing crypto rules under their existing authority.

The next U.S. presidential election is scheduled for Nov. 7, 2028. A change in administration could bring different regulatory priorities, making institutional adoption a key focus for the industry before then.

Binance co-CEO Richard Teng said he hoped the CLARITY Act would still become law. Teng argued that legislation could prevent regulatory backtracking and encourage institutions to enter the market.

Franklin Templeton CEO Jenny Johnson said legislation would provide greater certainty but cautioned that the industry should not rely on the bill passing. She said the SEC and CFTC were already providing regulatory clarity that would allow innovation and institutional adoption to continue.