Alice Huang’s Firm Facilitated More Than $7.5 Billion in Nvidia Sales to China

Alice Huang’s company, Shanghai Century Litong, facilitated more than $7.5 billion in Nvidia chip sales to China since 2023, putting the scale of the chipmaker’s China business and U.S. export controls in focus.

The total exceeds earlier estimates of Nvidia’s China sales. Huang’s firm played a key role in distributing the chips, expanding the picture of Nvidia’s sales channels in the country.

Nvidia has denied any direct dealings with Huang. She is not related to Nvidia CEO Jensen Huang, separating her company’s sales role from the chipmaker’s leadership.

The volume of sales may prompt U.S. regulatory scrutiny and raise compliance questions around exports to China. The potential scrutiny centers on export-control compliance and could affect future trade dynamics and Nvidia’s China business strategy.

Market participants will watch Nvidia’s upcoming financial disclosures and any guidance changes for signs of how the company views its China business.