TetherMax announced on June 18 that it has completed a trust-focused rebranding centered on what it describes as "verifiable numbers."
The cryptocurrency trading fee cashback platform said the rebranding reflects its focus on transparency by enabling users to verify cashback amounts using actual trading data rather than relying on marketing claims.
According to the company, users can receive cashback of up to 80% on eligible trading fees, reducing overall trading costs. As trading volume increases, the cumulative cashback amount also grows over time.
TetherMax said cashback amounts are calculated using trading data collected through exchange application programming interfaces (APIs), allowing users to compare their trading history with cashback records and verify the amounts returned.
The company said this process operates through its officially authorized structure. TetherMax currently supports approximately 20 cryptocurrency exchanges and operates through officially authorized exchange partnerships. Cashback is calculated and distributed automatically through exchange APIs, which the company said helps users avoid account suspension or asset-freezing risks associated with unofficial cashback channels.
Users can review both the trading fees incurred and the cashback received, allowing them to confirm their actual savings, according to the company. Initial setup takes approximately five minutes, after which cashback is credited automatically without requiring changes to existing trading strategies.
"Trust cannot be built simply by asking people to believe us. Users should be able to verify the numbers themselves. That's why, with this rebranding, we've committed to presenting only figures that can withstand verification," a TetherMax representative said.
TetherMax said it is not a cryptocurrency exchange but a trading fee cashback platform that allows users to continue their existing trading habits while receiving cashback. The company added that users can also participate in exchange-hosted events, including monthly trading competitions and deposit promotions.
The company said the rebranding positions verifiable cost savings, supported by data that users can confirm themselves, as a key element of its trust-focused approach.
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