Speculation over another Bitcoin sale by Strategy (formerly MicroStrategy) intensified after an unconfirmed on-chain transaction showed 491 BTC leaving a wallet linked to the company on July 1. Neither Strategy nor Executive Chairman Michael Saylor has confirmed that the transfer was a sale.
The rumor gained traction on X after pseudonymous trader Light highlighted the movement, which is valued at roughly $30 million at current Bitcoin prices. Although the transaction sparked debate, it represents only about 0.058% of Strategy’s reported holdings of 847,363 BTC, according to its latest SEC filing. The company remains one of the largest corporate holders of Bitcoin, controlling roughly 4% of the cryptocurrency’s total 21 million coin supply.
The timing fueled speculation because Strategy approved a new Bitcoin monetization framework on June 29, allowing up to $1.25 billion in tactical Bitcoin sales to support dividend payments and share buybacks. The company’s increased 12% STRC preferred dividend also took effect on July 1, the same day the reported transfer occurred.
Strategy has rarely sold Bitcoin. It completed its first sale since 2022 in late May, disposing of 32 BTC to fund preferred stock dividends. Its only previous sale came in December 2022, when it sold 704 BTC for approximately $11.8 million to realize tax losses before buying back 810 BTC days later.
Crypto analyst Crypto Rover amplified the speculation, stating that if the transaction proves to be a sale, it could mark one of the first meaningful reductions in Strategy’s Bitcoin holdings after years of promoting a long-term “never sell” approach.
Despite the rumors, Bitcoin showed little sign of weakness. BTC climbed from its July 1 low of around $57,800 to trade near $62,000, extending a recovery driven largely by a weaker-than-expected U.S. jobs report rather than concerns over Strategy’s holdings.
Market reactions remained divided. Some traders dismissed the reported transfer as insignificant given Strategy’s massive Bitcoin reserve, while others warned that repeated sales could eventually affect investor sentiment. For now, confirmation depends on Strategy’s upcoming regulatory disclosures, which will determine whether the transfer was an actual sale, a custody adjustment, or simply an internal wallet movement.
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