Hagens Berman Investigates AppLovin Ahead of Nov. 16 Deadline

Hagens Berman is investigating AppLovin over alleged statements about its AI models and self-service advertising tools in a pending securities class action.

The complaint alleges AppLovin executives made misleading statements about the readiness, integration and adoption of its AI models and self-service ad tools. It also alleges management acknowledged significant development delays in key generative AI video tools; the complaint says those delays degraded model performance and slowed adoption across merchant accounts.

“We are investigating whether AppLovin misled investors by overstating the commercial readiness and performance of its generative AI tools,” said Hagens Berman partner Reed Kathrein.

AppLovin operates software platforms that use algorithmic ad matching to optimize mobile advertising. Investors who bought AppLovin securities from Feb. 12 through Aug. 5, 2026, may seek lead-plaintiff status by Nov. 16 in the pending securities class action. A lead plaintiff represents the proposed class and directs the litigation.